Indian Wearable Market Grew 144.3 Percent YoY in 2020, With Earwear Taking 83.6 Percent Market Share: IDC
Indian wearable market grew 144.3 percent year-over-year (YoY) in 2020 making India the sole country within the top 20 to possess triple digit growth, consistent with marketing research firm International Data Corporation (IDC). The company tracks both smartwatches and wristbands, also as earphones during this category. The 2020 data shows , Truly Wireless Stereo (TWS) earphones saw a tenfold increase with shipments totaling 11.3 million units in 2020. Consumers also upgraded from wristbands to watches, resulting in record annual shipments within the category.